TY - BOOK AU - Neuman,W.Russell TI - The digital difference: media technology and the theory of communication effects SN - 9780674504936 (alk. paper) U1 - 303.4833 23 PY - 2016/// CY - Cambridge, Massachusetts PB - Harvard University Press KW - Information society KW - Information networks KW - Technology and civilization KW - Information technology KW - Social aspects KW - Political aspects KW - Mass media N1 - شراء معرض القاهرة للكتاب 2019 ; Includes bibliographical references and index N2 - "Although the shift from one-way to two-way mass communication - from broadcasting to social networking - represents a revolutionary restructuring, it does not necessarily mean the public is better informed, more culturally or politically polarized, or more engaged in public life. Practices, institutions, and norms are in mid-transition and potentially subject to our individual and collective choice. The book is designed to connect the best of recent scholarship with these pressing policy questions"--Provided by publisher ER -