000 02328cam a22002897i 4500
999 _c31435
_d31434
003 SA-RiNAUS
005 20201013101637.0
008 181010s2016 enka b 001 0 eng d
020 _a9781785604676 (hardback)
020 _a1785604678 (hardback)
082 0 4 _a658.4012
_223
_bB F S
100 1 _aBetz, Frederick,
_d1937-
_eauthor.
_920418
245 1 0 _aStrategic thinking :
_ba comprehensive guide /
_cby Frederick Betz, Portland State University, USA.
250 _aFirst edition
264 1 _aUnited Kingdom ;
_aNorth America :
_bEmerald Publishing,
_c[2016]
300 _axi, 355 pages :
_billustrations ;
_c24 cm
500 _aPublished in Bingley, England.
500 _aمشتريات معرض القاهرة الدولي للكتاب 2020.
504 _aIncludes bibliographical references (pages 333-336) and index.
505 0 _aPreface -- Strategic vision -- Strategic venture -- Strategic management -- Strategy theory -- Strategic business model -- Diversification strategy -- Strategy scenarios -- Change in societies -- Strategic dishonor -- Strategic planning.
520 3 _a"By using actual histories of business successes and failures to illustrate theoretical concepts in strategic thinking, this book provides a fully comprehensive and practical view of the issues and current debates in leadership strategic thinking. Leadership and strategy are intricately connected--it is a crucial responsibility of any leader to formulate strategy, and in an organization, only the leader has the power to implement strategic change. Strategic thinking requires both idealism and realism--to imagine a better world, and to acquire the resources, skills and organization to get there. However, most organizations focus on short-term thinking for their employees and leave long-term strategy to the executives. But no high-level executive in any organization has full scope of operations--thus, for realistic strategy, there is a need for good top-down and bottom-up communication. When organizational communication is only top-down, high-level strategy can become only wishful thinking by the CEO."--
650 4 _aStrategic planning.
_97576
650 4 _aCommunication in organizations.
_920538
650 4 _aCommunication in organizations.
_920538
650 4 _aStrategic planning.
_97576
942 _2ddc
_cBK